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Ferretti strengthens Middle East Presence

Image: Ferretti Group

Laxman Pai

Ferretti Group, player in the international boating industry, Group aims to further strengthen its position with the start of a new partnership with Ocean 360.

Ferretti considers the Middle East market as an excellent breeding ground for high-end motor yachts. Through this agreement, Ferretti wants to give a boost to the marketing of its boats and brands in the United Arab Emirates, Oman, and Egypt.

The strategic move is destined to strengthen the Italian yachts producer's position in the Middle East, by extending the customer's experience of the luxury brand beyond the yachts, through integrated high-end services that cover all needs related to a lifestyle of indulgence at sea.

Ocean 360 is the right partner to achieve this, as it is to become the region's largest 360-degree leisure yachting enterprise and marina management venture at the highest standards of quality.

"Thanks to this agreement, Ferretti Group further strengthens its selected distribution network, made up of over 60 international dealers, which guarantees its customers the highest levels of assistance in over 80 countries" stated Alberto Galassi, CEO of Ferretti Group. "

"At the Dubai Boat Show, also to celebrate the partnership with Ocean 360, we will showcase some of the most prestigious yachts of our range, including one "Middle East Premiere", the performance breath-taking Pershing 82, alongside with Ferretti Yachts 550, Riva 100' Corsaro and Pershing 70," he said.

"Ocean 360 is excited to exclusively carry Ferretti Group's famous Italian brands Ferretti Yachts, Pershing, Itama and the iconic Riva - a name in the yachting industry that has a heritage of over 175 years and known for its "La Dolce Vita lifestyle" - reserved for the most discerning clientele, celebrities and royalty," said Gregor Stinner, CEO of Ocean 360.

Feb 27, 2019

 

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